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Your Story Makes You Unique

Your Story is the Most Powerful Business Tool You’re Not Using Every solopreneur faces the same challenge: standing out in a crowded world. You know your work is valuable, but how do you make others see it? How do you get clients, partners, and even yourself to truly believe in your brand? The answer isn’t in fancy marketing strategies or the latest social media trends—it’s in your story. People don’t buy products or services; they buy into stories....

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Mess-Information in A Brave New World

Distracted. That’s the state of the world today. We all crave distraction—endless distraction, disguised as entertainment and news. We’re hooked on dopamine hits, scrolling, swiping, and clicking, trapped in a never-ending loop of novelty. The deeper the void, the louder the demand for more. So, what do the creators of this chaos do? They give us more, louder and louder. Aldous Huxley’s Brave New World showed us that distraction isn’t just about entertainment; it’s a control mechanism....

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Ancient Wisdom in the Digital Age – Rediscovering Serenity and Strength

May 15, 2024 Today I read a research that points to the three most important elements in happiness and mental wellness: Friends Family Faith In a world bustling with the noise of the new, it seems we are urged to return to these ancient harbors of human connection and belief. And maybe, it is a lack of something to believe in the root cause behind the current mental health crisis in the youth....

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Navigating Change with the I Ching

Ever felt lost in the whirlwind of life’s changes? Fear not, because the ancient wisdom of the “I Ching” or “Book of Changes” has been steering folks through the maze of existence for thousands of years. Here’s a peppy peek into how this timeless Chinese classic keeps us balanced and ready to tackle the modern world’s curveballs. Embrace the Yin-Yang Life At the heart of the “I Ching” lies the dance of Yin and Yang—those iconic, swirly opposites that represent the universe’s ultimate dynamic duo....

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When I find myself in times of trouble

May 1, 2024 In today’s somewhat troublesome chapter, I’ve conjured a trio of trusty tools to tether my tumultuous thoughts, that never fail in stormy weather. First, a musical escape! The Beatles seems the obvious choice in times of trouble, whispering “Let it be.” Yet it is a melodramatic dive into the depths of opera that seems to peer into my soul, where Puccini’s crescendos cradle my spirit. Next, I unfurl the pages of my ever-faithful diary....

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A new kind of epistles

April 30, 2024 Dear Diary, Today, I found myself nostalgic for the old art of letter writing—oh, how thrilling it was! The entire process was a ritual: the careful selection of stationery, the slow and deliberate crafting of words, and the almost ceremonial sealing of the envelope. Each letter was a tangible piece of oneself, dispatched into the world with a hopeful heart, awaiting the soft thud of the postman’s approach to bring a reply....

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Observing the puppets

Dear Diary, Today I ponder how politics turns into a puppet show, where strings are cunningly pulled to manipulate the audience’s emotions. I observe how politicians, masters of discord, use their words to divide, anger, and pit us against one another, all in an effort to mobilize us for their own ends. I have decided, dear diary, not to partake in this spectacle. I choose not to engage in political arguments, so as not to become another puppet on the stage of their schemes....

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The new ayatollah

Dear Diary, Who would say that the 21st century would bring a new rise in Fundamentalism, this time not religious but ideological. Today I’ve been reflecting on how certain modern leaders, recently seen in Spain, whom I’ve dubbed the ’new ayatollahs,’ do not tolerate criticism and demand to be treated as infallible gods. Anyone who dares to question or dissent from their line (or simply inquires him on a corruption case that involves his wife) is quickly labeled fascist, ultra-right, or anti-democratic....

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Requiem for Thruth

Dear Diary, Today, I found myself feeling nostalgic, remembering those days when I used to breakfast with El País and El Mundo. Back then, reading newspapers was like a delicate dance among ideological lines, where one could be critical yet still construct their own version of the truth with a pinch of healthy skepticism and plenty of coffee. Oh, how times have changed! The digital revolution has painted the informational landscape in such strident colors that one might almost need sunglasses to look at it....

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Kant, how we miss you

Dear Diary, Today, as the world commemorates the 300th birthday of Immanuel Kant, that colossus of critical thought, I find myself musing over a rather peculiar homage. Imagine, dear diary, if those who usually move in herds, guided by ideological carrots, decided to take a break from their uncritical marches. What if, just for today, they decided to exercise their neuronal connections autonomously and critically? It would be a sight to behold: hordes of former sheep and sycophants, now transformed into independent thinkers, questioning dogmas and the commands of the beloved leader with the same fervor with which they once defended them....